What Is Health Action Network
Health Action Network provides a unique, powerful tool in your strategic approach to getting new clients, retaining former clients, care management, wellness, complementary and integrated medicine, health promotion and disease management.
The brilliance of the Health Action Network lies in a series of "information push" and community building techniques" (utilizing phone, fax, email and the Internet) to establish and maintain a dynamic level of communication and interactivity among health care providers, potential customers, patients and former patients.
Major Challenges and Opportunities in Health Care Today
What is Health Action
Health Action has been designing and building cutting edge programming and technology for the health care community for nearly 20 years.
In the Networks project, Health Action, establishes communities for patients and potential patients on behalf of health care providers. These networks are established around specific disease entities (initially cardiology, oncology and diabetes) to give patients suffering with these conditions a creditable source of information about their disease and available treatments.
Our sources come from both the conventional as well as the cutting edge of health care services. We want to make sure that your clients and future customers have access to good, creditable information and interactive activities that will be of use to them and deemed safe and effective by their care providers as they move through the curative process. We do this drawing from a menu of five information push and internet community building techniques that engage patients and customers in both knowledge and interactivity to complement clinical and health improvement services.
First, Informative Weekly Communiques
We communicate with participating member, patients and clients on a weekly basis (monthly if preferred). All of these communications are done in the name of the sponsor organization. The communications contain information relating to the patients condition (heart, cancer, diabetes) as well as general health improvement strategies.
All communications are brief and to the point. We want to engage the patient, not overwhelm him/her with information. Each issue raised in the communication will contain a web based resource, at the Health Action Networks internet site where the patient can access additional information. The web based resource will carry the local provider logo.
Second, Monthly Teleconference
Each network will offer a monthly teleconference on a subject of interest through a phonebridge that allows for up to 50 participants in a clear telephone connection. This teleconference will feature either a Health Action expert, one of your local care providers from the community or a national expert on a topic of dynamic interest. This will be an opportunity for network participants to experience motivating and informative presentations, ask questions and discuss the challenges and opportunities of their rehabilitation and recovery.
Third, Internet Based Information Resource Center
This web based resource center is a "gateway" to a wide array of tools and resources available for utilization for each participant to use at their own pace. It includes:
This resource center will appear as if it were within the domain of you institutions own website and is a powerful way to build a dynamic community that fosters health improvement and creates a magnet for new business and the retention of current clients.
Fourth, Interactive Peer Support Community
Research has demonstrated that participant interaction with others who are interested in health improvement and learning to cope with their health challenges creates improved clinical outcomes. The Health Action Networks all include a remarkable, interactive support process called The Circle of Life. This unique method for continuous health improvement that creates online support groups that engage in clarifying health improvement goals and fostering phased or gradual personal change.
Fifth, Health Coaching by Phone
An evolution of the health coach on the phone, this part of the program provides a set number of phone connections per year (usually four) wherein the customer experiences live contact to support their quest for health improvement.
Complementary to Your Clinical, Community Outreach and Marketing Objectives
The features of the Health Action Networks are completely complementary to your clinical services and are intended to be a low cost component of your complementary and integrated health care system - with benefits across the entire delivery continuum. In the clinical context, in the disease management, care management and population management context and in the wellness and health promotion context the above five tools provide a powerful, low cost method to foster health improvement. In community outreach, health status improvement, customer retention and marketing to expand market share the Health Action Networks will maximize your current strategies.
The Key Principles Behind Every Health Action Network
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